Modernize Your Listing Strategy

The Listing Strategy That Gives You Multiple Ways To Market, Monetize, And Differentiate Your Brand From The Competition!

 
 
Course Modules
Marketing Tools
Advocate Packages

What Makes Sellers Hire You?

Sellers today are questioning the value their real estate agent brings to the table and asking for rebates & many times lower commissions.

I-buyers & big tech have been drowning the airwaves with alternative home selling solutions, many times saying you're a BIG WASTE of money.


So we created a better mousetrap.

And sellers don't hire you for what you do, they hire you for how you do it. 

How Becoming An Owner Advocate Attracts & Converts More Listings

The Owner Advocate Training & Monthly Membership gives you the training, tools, and marketing services to adapt multiple home selling options into your business so you can: 

  1. Differentiate yourself from the competition.
  2. Start offering solutions vs selling your services.
  3. Start attracting listings

 

The Owner Advocate Strategy

With the Owner Advocate strategy, you'll get everything you need to reposition your value proposition as a listing agent.

You'll receive the training, tools, & monthly support needed to get started right away. Here's some of what's included:

  • Customizable multiple option listing presentation 
  • Motivated seller marketing swipe files on email, direct mail, text messaging, & Facebook ads + we'll hook you up with the services that will do it for you!
  • Video scripts for all your program education
  • White labeled explainer videos to place on your website detailing exactly how it works
  • I-buyer Offer Submission tool that retrieves offers for you from buyers in your market.
  • Offer Submission analyzer to itemize and differentiate the difference between the offers
  • Social media marketing template library
  • Owner Advocate "Done For You" Weekly Content Curation for your social and email campaigns
  • Monthly group training calls
  • Private Facebook Community
Owner Advocate How It Works

What's Included?

In this 4-module course, you'll learn everything you need to know about implementing multiple offers into your business, and then how to market it.

Module 1: The Big Picture

  • Lesson 1- The Opportunity & Current Competition
  • Lesson 2- Having Multiple Listing Options & Mindset
  • Lesson 3- Listing Option #1 Cash Offer
  • Lesson 4- Listing Option #2 Trade In Option
  • Lesson 5- Listing Option #3 Fix & List Program
  • Lesson 6-Listing Option #4 Multiple Listing Options
  • Lesson 7-Listing Option #5 Sell & Stay Option
  • Lesson 8- Listing Option #6  Reverse Mortgage Options
  • Lesson 9- Build Your Power Team
Sign Up For The Listing Advocate Training Now

Module 2: Converting, Positioning, & Marketing Multiple Options

  • Lesson 1- The Listing Presentation
  • Lesson 2- Hybrid Marketing & Your Website
  • Lesson 3- What Sellers Want From Your Website
  • Lesson 4- Multiple Seller Options Videos Scripts (scripts included)
  • Lesson 5- Owner Advocate Explainer Videos For Your Website
  • Lesson 6- Presenting All Your Seller Options
  • Lesson 7- Social Media Marketing Library
  • Lesson 8- Owner Advocate Logos
  • Lesson 9- Using The Project Estimator
  • Lesson 10- How To Use The Offer Submission Tool
Sign Up For The Listing Advocate Training Now

Module 3: Marketing Your Sphere Of Influence & Making Multiple Options Part Of Your Business

  • Lesson 1- Offer Multiple Offers To Every Client Going Forward
  • Lesson 2- Where Business Really Comes From
  • Lesson 3- Why People Refer You Business
  • Lesson 4- Be Everywhere All The Time But Be Consistent
  • Lesson 5- Market Your Database First, Then Repurpose Your Content
  • Lesson 6- Marketing Your Sphere of Influence On Social Media
  • Lesson 7- Marketing Your Sphere With Direct Mail
  • Lesson 8- Why Video Email Marketing Your Sphere Of Influence Generates Referrals
  • Lesson 9- How To Create Case Studies Of Success Stories
Sign Up For The Listing Advocate Training Now

Module 4: Multi-Channel Marketing For Motivated Sellers

  • Lesson 1- Targeting Motivated Sellers & Why
  • Lesson 2- Working With Investors
  • Lesson 3- Getting The RIGHT Data
  • Lesson 4- Direct Mail Marketing
  • Lesson 5- Cold Calling For Conversion
  • Lesson 6- Text Messaging Marketing
  • Lesson 7- Email Marketing Motivated Sellers
  • Lesson 8- Facebook Marketing For Motivated Sellers
  • Lesson 9- Converting & Setting The Appointment
  • Lesson 10- Meeting The Seller At The Property
Sign Up For The Listing Advocate Training Now

Module 5: Understanding Seller Motivations

  • Lesson 1- Working With Distressed Assets vs Distressed Sellers
  • Lesson 2- Legal & Title issues
  • Lesson 3- Working With Absentee Owners/Landlords
  • Lesson 4- Understanding Foreclosure
  • Lesson 5- Understanding Probate
  • Lesson 6- Relocation
  • Lesson 7- Financial Distress/Bankruptcy
  • Lesson 8-Identifying Value Added Opportunities [Case Study]
  • Lesson 9 - Property With Major Defects [Case Study]

Start Attracting More Listings

How To Locate, Convert, & Close More Motivated Sellers

Sign Up For The Listing Advocate Now!

The Marketing Tools 

We're going to give you everything you need to get started today!

Duplicatable Marketing Campaigns

Access our direct mail, text messaging/cold calling scripts, video scripts, advocate explainer videos, social media post library, and it keeps growing.

Content Curator

Part of being an advocate is leading through education.  Each week we'll send you social media content to post or email out to your database to stay on top of mind and make you the local expert.

Listing Presentation & Tools

Customize our listing presentation, video scripts, website images, and tools as your own to start converting motivated seller leads. 

Owner Advocate Offer Submission Tool

You'll have access to the Owner Advocate Offer Submission tool so you can start retrieving multiple offer estimates in minutes and written offers in 24-72 hours from I-buyers and investors in your market.  Once you submit, our concierge team will retrieve written offers right to your email.

Owner Advocate Branding

Instant access to all Owner Advocate marketing materials, listing presentations, Owner Advocate program explainer videos & logo.

Marketing Services Marketplace

As an Owner Advocate, you'll have access to our library of marketing services ranging from Facebooks ads, text messaging services, cold calling centers, video production, & even direct mail done for you.

Listing Advocate & Owner Advocate Packages

Owner Advocate Individual Membership

$497 / Initial Lifetime Membership

For The Individual Agent:

  • Instant Access To All Training Modules & Lessons
  • Motivated Seller Marketing Swipe Files & Training
  • Use Of Owner Advocate Branding 
  • Owner Advocate Explainer Video library
  • Owner Advocate Marketing Library
  • Owner Advocate Branded Listing Presentation
  • Access To Owner Advocate Market Place (Facebook Ads, Text Messaging, Email Marketing, Cold Calling, Lead Purchases)
  • Access To Offer Submission Tool
  • Weekly Content Curation For Your Social & Email Marketing
  • 1 Owner Advocate Mastermind Call/Month
  • Owner Advocate Facebook Group
Sign Up Now!

Owner Advocate "Done For You" Program Buildout

$1,497 / 30 Day Build Out
Lifetime Membership

For The Agent Who Does Not Have Time To Build Out The Program:

  • Instant Access To All Training Modules & Lessons
  • Motivated Seller Marketing Swipe Files & Training
  • Use Of Owner Advocate Branding 
  • Owner Advocate Explainer Video library
  • Owner Advocate Marketing Library
  • Access To Owner Advocate Market Place (Facebook Ads, Text Messaging, Email Marketing, Cold Calling, Lead Purchases)
  • Access To Offer Submission Tool
  • Weekly Content Curation For Your Social & Email Marketing
  • 1 Owner Advocate Mastermind Call/Month
  • Owner Advocate Facebook Group
  • We'll Build Out Your "Owner Advocate Program" On Your Website
  • We'll Place Owner Advocate Explanation Videos On Website
  • We'll Customize Owner Advocate Presentation
Sign Up Now!